Janet Hanpeter

Janet Hanpeter is the principal of Marketing on Purpose! – a firm which provides integrated marketing, public relations and development strategies for non-profits and other cause-related organizations. She brings a varied professional background to her current work, including marketing communications, business, and healthcare services. Her areas of expertise include: marketing & fundraising strategy, grant writing, newsletter and brochure production, special events, public relations, direct mail campaigns, website, and board development.

Nursing was her first career, working in emergency and community medicine and women’s health. Her career then shifted into the area of marketing. She earned a professional certificate in Marketing Communications from UCSD in 1988 and completed her Executive MBA from San Diego State University in 1994. During this time, she worked in corporate marketing for Scripps Health and a local architecture firm.

Janet was a member of the LEAD San Diego 1997 class. The next year, she chaired LEAD’s first Fellows project – a Youth Gang Prevention Resource Line. In 1998, she left the for-profit world and began a marketing consultant practice to help non-profits create strategic relationships and better communicate the good work that they do. Janet is active in the community and has been a Big Sister mentor for 6 years. She serves on the boards of Healing Place International, the Church of Today (Unity), and Tariq Khamisa Foundation (TKF) - a youth violence prevention organization where she is board development chair and active in their development efforts.

Janet Hanpeter, BSN, MBA
Marketing on Purpose!
4022 La Jolla Village Drive
La Jolla, CA 92037
Phone- 858-450-4675
Fax - 858-452-0355
Email – janhan@san.rr.com